Mom’s Night Out: Hilldale Hop | Recap

We had so much fun at our first ever Mom’s Night Out event at Hilldale!  Offering an unparalleled selection of national and local retailers, Hilldale is the premier venue for upscale shopping and dining in Madison, and last week nearly 20 Hilldale stores and restaurants came together to spoil area moms with an evening of discounts, great food, giveaways, and more!


A portion of proceeds from the event benefited the American Heart Association’s “Go Red for Women” campaign, so we teamed up with Macy’s to help moms “find their red” – their best shade of red lipstick, that is!  Moms were invited to visit any Macy’s cosmetics counter to find their favorite shade of red, and then show it off in an Instagram contest.  Sarah S. was the lucky winner, taking home a $50 Macy’s gift card!



Cafe Porta Alba offered up free wine for moms enjoying their delicious pizzas, flatbreads, and pasta entrees.


Cornblooms provided in-store refreshments and showed moms how to layer jewelry – a huge trend right now.

FlatTop Grill provided coupons for a free appetizer or dessert to go along with their delicious fresh food entrees.


Gigi’s Cupcakes treated moms to a “buy one, get one free” cupcake special – a huge hit for anyone with a sweet tooth (and hungry kiddos at home)!



Hilldale Ace Hardware created a special end cap display of discounted items exclusively for MNO attendees.

Lululemon Athletica invited moms to unwind with in-store refreshments.


Evereve helped stylish moms get their shop on with 15% off their total purchase and in-store refreshments.


L’Occitane shared the life of luxury with deluxe sample bundles including face, eye, body, and hand creams & fragrance.


Morgan’s Shoes, Stride Rite and New Balance were ready to make the whole family’s feet happy with 20% off each total purchase.


Metcalfe’s Market tickled moms’ tastebuds with a wine and appetizer sampling.


University Bookstore offered moms 20% off one Wisconsin clothing or gift item.

Playthings had fun with an in-store giveaway for a Melissa & Doug play table and train set.


Satara Home & Baby offered up 15% off their all natural, organic, and eco-friendly home and baby items.


Pure Barre helped moms stay healthy with a free class coupon and in-store giveaway for one month of unlimited classes.

Title Nine provided in-store refreshments and an in-store giveaway for a $50 Title Nine gift card.


Ulla Eyewear provided goodie bags with items for the purse and a coupon for up to $100 off a purchase.


Lastly, Pasqual’s Cantina kept the party going all night long with a “build your own margarita” demonstration and $5.00 Blood Orange Margarita special.




In addition to the night’s promotions, Ulla Eyewear, Evereve, Cornblooms, lululemon athletica, Macy’s, Pasqual’s, and University Bookstore all generously donated items to our “Go Red Giveaway” benefiting the American Heart Assocation.  Trish G. was the lucky winner of all the prizes, valued at more than $900!

Destiny D. Photography and Kara Hilburger Photography were the talented ladies who captured these images and more throughout the evening – they did such an incredible job!  Be sure to check them out the next time you’re looking for child or family portraits.

A great big thank you to Hilldale for sponsoring our event and to all of you who made it out and joined us!  We hope you all had a wonderful time, and we can’t wait to see you again at our next Mom’s Night Out!

Dusty Rogers (Mom’s Night Out event planner) and Alisa Sleep (Madison Moms Blog founder).

See more photos from the night at our “Mom’s Night Out – Hilldale Hop” Facebook photo album.


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